SEARCH ENGINE OPTIMIZATION

Case Study

Our Client:

This company provides aqua event venues in the Orlando, Florida, area. They provide an aqua floating resort experience and water entertainment.

Goal:

Drive more people to the website by ranking higher for keywords. Doing so would increase phone calls for the company and form submissions on the website.

Project Duration:

8 Months (Ongoing)

Problem Statement:

The client is in a competitive niche and was looking to rank for competitive keywords. The client wanted to rank high for keywords like “aqua event venue Orlando, ” “aqua floating resort, ” and “inflatable park family resort.”

STRATEGY (OVERVIEW)

Our strategy consisted of five general steps, proven

to generate optimal results

01

STEP

We performed in-depth market research and competitor analysis.

 

 

 

 

02

STEP

We set up the necessary tracking codes and made sure those codes had been implemented correctly on the client’s site.

 

 

03

STEP

We performed keyword research to determine what keywords we would target and track for the campaign.

 

 

04

STEP

We performed a site audit, revealing any on-page issues that required immediate attention.

 

 

 

05

STEP

Our team of SEO experts continued to optimize the site to gradually increase keyword rankings, helping generate overall ROI.

 

KEYWORD RANKING RESULTS:

Keyword

06 Apr

Diff

1. aqua event orlando

2. aqua floating resort

3. inflatable park family resort

4. inflatable sport boat yacht dock

5. resort with inflatable water park

6. inflatabe yacht water slide

7. lagoon inflatable pool

8. custom inflatable pool floats

9. custom inflatable boat

10. resort style pool floats

1

1

4

5

7

9

14

19

27

29

+46

+90

+96

+95

+93

+91

+86

+75

+73

+71

KEYWORD RANKING RESULTS:

Solution

Our SEO experts ran a highly optimized SEO campaign to start generating organic traffic and eventual leads.

Final Outcome

We were able to increase the positions of multiple keywords on Google’s search engine results page to the first page. Many of these keywords increased dramatically in the first couple of months of the campaign.

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E: [email protected]

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